![]() ![]() “I played Disco Zoo and thought that video ads were a really good way to earn money without getting into people’s faces. “We wanted it to be free, so that everyone has a chance to play,” said Hall, citing another indie mobile game, Disco Zoo, as inspiration. The characters can also be unlocked by spending coins earned from watching the adverts. ![]() The figure was revealed by games technology company Unity, which provides the video ads, in an interview posted on its official blog with Hipster Whale’s Australian co-founders Andy Sum and Matt Hall.Ĭrossy Road is free to download and play, but makes its money from the video ads and also for in-app purchases when players buy characters, which range from penguins, cats and pigs to wizards and robots. ![]() Not bad work considering that the iOS version of Crossy Road launched in mid-November 2014, with its version for Amazon devices following just before Christmas, and then Android in early January. ![]()
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